You Are What You Eat

Natural Flavor & ColorI realize this is just one of those things I’m supposed to have gotten used to in our modern age, but I still find the idea of something being labeled “Natural Flavour” off-putting.

This is actually the remnant of a bottle of ginger ale, why couldn’t they have just written ginger? Is it really natural, or is “Natural Flavor” just the pseudonym they gave to some complex compound they cooked up in the lab?

Technically, everything has a flavour, so, for all I know, my soda was made tasty with baby squeezin’s. (I assume they were squeezed by hand, to maintain the naturalness.)

Also, what is colour made of?